Effective Use of Videos in Online Communication                  

                         

Dr. Diane Howard                                    

 

Video & Photo Collages with Music- Animoto
See sample- http://animoto.com/play/Q1IlEGvJqKvLMHWRl1mURw?autostart=true

Cartoon Messages
See sample- See sample- http://www.xtranormal.com/watch/7511291/

(In using free online software, make sure the site you are using is reputable. Make sure also that your spyware and  spam protections are up-to-date. Use  disk clean-up features regularly.) 
 

•  captivating hook
•  compelling visual images
•  unifying concept
•  high stakes
•  fascinating mood & tone
•  believable characters that we care about 
•  minimal and authentic dialogue
•  words that make a strong impression
•  engaging story told through moving images
•  strong sensory appeal in photographs, cinematography, graphics, music
•  compelling experiences and action

Samples of Effective Video Clips:

PSA- artistic, compelling video with universal appeal- http://vimeo.com/14331401

Promotion- beautiful music of young boys in nature settings- http://www.youtube.com/watch?v=gvFlGr6ZLIg;
Here are some excellent promotional video clips by Randy & Cherie Almand, Creative Artists & Professional Filmmakers, Wink & a Smile Cinematography, Waco, TX.
http://www.winknsmile.com/
http://www.dinkerdo.com/Dance/ArtFest/Jenni.html
http://www.compasstradingco.com/
http://vimeo.com/channels/winknsmileweddings
 

Demo Reels- Dan Parson, filmmaker, director of photography - http://www.signaturelight.com/reel/reel_hiq.html
Tomnmy Kendrick, actor- http://txactor.com/vo-and-film-demos

Youth Activities- captivating action footage with interesting camera angles- by Mark Howard, http://www.christiancounselors.org/pages/page.asp?page_id=80552

Trailers-

• Cooper, http://www.vimeo.com/16171081- produced by Texas filmmakers, talent, crew
   
• Sensation of Sight- http://www.thesensationofsight.com/ (Either/Or Films, David Straithairn)
   
• Bella, http://www.imdb.com/video/screenplay/vi3401122073/
   
• More Trailers for Redemptive Films- http://dianehoward.com/Best_Practice_Blog_Redemptive_Films.htm